Custom Built Websites

For small, service-based businesses

Our custom built websites are designed to position you as the expert in your field.

They’re built for scalability: your website can grow and evolve alongside your business.

How does a custom built website help to grow your business?

All of our custom built websites are designed to help grow and support your business through inbound lead generation.

This is how we do it:

Starting with Strategy

Each website build starts with a strategy meeting so we can get to know your business, your clients, and target audience. We'll discuss how to turn passive website visitors into engaged leads.

High-converting copywriting

Our custom built websites INCLUDE professional, high converting copywriting. This is essential if you want a website that generates leads and attracts your ideal client.

Post-Launch Support

The WordPress Care Plan ensures your website continues to be your biggest marketing asset. You'll get all the support you need to make sure your site evolves and grows alongside your business.

“Fresh and professional.”

“I’m now happy to share my website with prospect clients with its new fresh and professional look and feel. I have also had a few leads since it has launched which is fantastic!”

– Emily Holt

“Something to be proud of.”

It’s a pleasure now to promote the website and our fresh new branding. It’s something to be proud of. “

– Louise Tippey

“The cherry on the cake.”

“The fact you could use your collaborators to look at all the branding too was the cherry on the cake.”

– Helen Raw

Beth Rawlins | Founder and Web Designer

I’m Beth, a web designer and website strategist, and the founder of Pie Heart Studio.

My focus on lead-generation is centred around two principles:

➡️ Credibility

Your website needs to position you as the high-value professional you are. We do this through professional copywriting, custom visual design and a smooth user experience.

➡️ Visibility

You need a flow of traffic to your website if you want it to get results. I can advise on an SEO strategy, as well as implementing on-site SEO and giving you the tools you need to drive traffic to your website post-launch.

Beth leaning against a wall, wearing a blue denim jacket. Beth is a WordPress web designer and runs a WordPress Care Plan for her regular website clients.

How much does a custom built website cost?

IMPORTANT:

The prices below INCLUDE professionally written, high-converting copywriting. If you’re already working with a website copywriter, please let us know – we’re happy to collaborate with a different writer.

As a general rule we don’t work with client-written website copy. If you’re just starting out and don’t have the budget for professional copywriting, feel free to get in touch anyway and we’ll signpost you to some great resources.

Tier 1 website

Great if you need a beautiful brochure website to showcase your services and make it easy for clients to book a call.

Includes professionally written, high-converting website copywriting.

From £2500

Tier 2 website

For business owners who are serious about incorporating their website into their marketing and business growth strategy.

Includes professionally written, high-converting website copywriting.

From £3200

Tier 3 website

For when your website needs to be an interactive community hub, to engage and inspire your audience and customers.

Includes professionally written, high-converting website copywriting.

From £5000

Custom built websites: FAQs

We generally don’t work with client-written website copy. This is because we want my websites to convert visitors into clients, and to generate real results for your business.

This is less likely to happen when a client supplies their own wording, but if you feel like you have a special exception, please get in touch and let’s talk about how we can work together.

We have a full hosting and maintenance plan – the WordPress Care Plan.

This includes all the support and extras you might need to make sure your website continues to work as a great marketing asset for your business. 

The WordPress Care Plan isn’t mandatory if you want to host and manage your website yourself, but it is highly recommended.

All SEO needs to start off with solid foundations, and that’s what we provide in all our website builds.

We’ll discuss a basic SEO strategy in our initial meeting, including the kind of search terms your ideal clients will be typing into search engines, and how that affects the way your site should be built.

If you join our WordPress Care Plan once your site is launched, we can advise on an SEO strategy going forward, and help you to carry out that strategy.

If you’d like to sell services or paid digital downloads through your website, that is entirely possible!

However, we don’t build e-commerce sites, or online shops for physical products.

we’d be happy to put you in touch with a trusted web designer who specialises in e-commerce.

Custom Website Package: Book a free call with Beth

How it works:

1. Fill in the form and request a link to book a free call with me at a time that suits you

2. During our call, we’ll get to know each other and work out if we’ll be a good fit to work together. We’ll discuss your requirements and the project scope, and also the potential dates for the work to take place

3. If you decide a custom built website is for you, I’ll send you a proposal with a final quote, a contract and invoice. If you’re happy with these, you’ll officially be our new client!

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Get in touch!

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